Rainer Daeninck - Designer / Photographer

the short story longer...

My story starts on June 15 1994 when a happy little boy was born at the Belgian coast. His parents named him Rainer and he immediately grabbed some pencils and started drawing….

Okay, okay, my memories may be a little clouded from that time and period. But as long as I can remember I have been a creative kid.

I grew up in Knokke-Heist, a coastal town in Belgium filled with architecture, exotic cars and luxury products. That way, I have been stimulated by form and aesthetics since childhood. I wanted to be part of that world, so I picked my pencils and started drawing and inventing my way through life.

During my secondary education I was was known as the guy who always got lost in his own thoughts between his big dreams and plans. My notes were filled with doodles, thoughts, designs, etc. It was in this period my passion (or maybe obsession) with everything automotive developed at hyper speed. I was car spotting every weekend and tried to attend as many automotive events as possible.

After secondary school, I started my industrial product design training. 

Here I learned the skills to shape the ideas that had been floating through my head for years. It is also the place where my passion for 3D CAD design flourished. It showed me how to implement production and manufacturing techniques into my designs and developed a style and an extensive skillset.

I graduated with a strong interest in the technical aspect of design, with which I immediately started working for my first employer, a leading manufacturer of ventilation and sun protection products. Here i quickly became responsible for the development of new sunprotection products and concepts. It showed me the real world of production and business which differs day and night from all the theoretical thing our books thought us.

In the meantime my hobby carspotting had grown to the website and facebook page: Autofragma. As soon as my studies were completed, I became a permanent member of the Runball Rally media crew. Now that I no longer have exams to attend in June, there was time to follow and document the entire roadtrip for the full week. It was also around this time i became a moderator for the Carspotting Knokke community and got to meet a lot of interesting new people in the automotive world.

In the summer of 2018, Carspotting Knokke’s management got the idea of organizing a car meeting. For this event, we started a collaboration with two automotive companies from Knokke-Heist. The organization of such a large event requires a lot of design and marketing work. This was no different for our meeting. As the only one of the team with a design background, I was responsible for most of these aspects. It soon became apparent that our partners showed great interest in more collaborations for all kinds of design and photography projects.

At the start of 2019 I founded Allonsy to be able to bring such assignments to a successful conclusion in secondary occupation and to allow my brand to grow fully. I also took photography under Allonsy due to the high demand for photo shoots, reports and event photography.

Now, on January 1st 2020, one year after the launch of Allonsy, I am house photographer of Royal Car Shine, involved in many design and redesign project for both professionals and private persons, member of the Runball media crew, etc…

But I’ve only just begun. Fill in a form on the contact page to start our collaboration on one of your projects. I’m looking forward to meeting you!

Created by

Allonsy Creative Studio

2019